The global flavored yogurt market size is expected to reach $ 58. 4 billion by 2027, increasing to a market growth of 7.5% CAGR during the forecast period. Fermented dairy products are considered a good source of probiotic bacteria.
New York, August 31, 2021 (GLOBE NEWSWIRE) – Reportlinker.com announces the publication of the report “Global Flavored Yogurt Market By Flavor Type, By Distribution Channel, By Regional Outlook, COVID-19 Impact Analysis Report and Forecast, 2021 – 2027” – https://www.reportlinker.com/p06131414/?utm_source=GNW
Fermented milk involves inoculating the culture and the enzyme it contains that helps convert lactose to lactic acid. Various products such as butter, yogurt, cheese, kefir and others are made by the process of fermentation of milk and this inoculation. Flavored yogurt refers to fermented dairy products. It has added flavors and offers various health benefits. Nowadays, health conscious consumers are very inclined to use flavored yogurt in breakfast, snacks, desserts or drinks. The demand for fermented dairy products, including yogurt, has seen an upsurge and increasing popularity due to growing health awareness.
The main factors driving the demand for flavored yogurt are changes in eating habits, increased health awareness and increased disposable income of consumers. The growing popularity of ready-to-eat foods across the world is also helping in the growth of the flavored yogurt market.
Yogurt is very nutritious and contains essential nutrients that the human body needs. Yogurt is also considered to be an effective food that aids in weight loss and in a nutritional diet. It is rich in calcium, vitamins and trace elements like potassium, phosphorus and magnesium. The higher protein content in yogurt influences appetite control and also suppresses hunger.
Impact of COVID-19
The outbreak of the COVID-19 pandemic has had a negative impact on the manufacture of flavored yogurts across the world. However, the demand for flavored yogurt increased dramatically during the pandemic across the world. However, there is a drop in supply due to the strict lockdown standards imposed by the government of various countries in order to curb the spread of the virus. It has led to an increase in food prices from an economic theory point of view. The reopening of production and processing facilities has been put in place. The demand for probiotic yogurt is said to continue to rise during the pandemic due to the growing health awareness among people in order to boost their immunity. The growing preference for products with natural ingredients is expected to fuel demand for probiotic yogurt during the pandemic.
Outlook flavor type
On the basis of flavor type, the market is segmented into strawberry, vanilla, blueberry, peach, and others. Strawberry Flavored Strawberry Blended Yogurt is one of the most popular flavored yogurt choices among consumers of all age groups due to its characteristics such as sweetness, fresh color and smooth texture. . Strawberry is a fruit that is used to enhance the flavor of yogurt.
Yogurt makers are focusing on innovation in their product offerings. They offer plant-based yogurts and Greek yogurts which are gaining popularity with consumers. Thus, these aspects are likely to drive demand for the segment. The growing attention to eating habits that modify health is driving the demand for the flavored yogurt market. These products are readily available in convenience stores, which will increase the demand for such products in the coming years.
Distribution channel outlook
Based on the distribution channel, the market is segmented into supermarkets, convenience stores, online and others. The online segment would see good prospects in developed regions, particularly North America and Europe. It will witness a significant CAGR during the forecast period. Faster delivery options and discounts offered by brands on online shopping are among the major factors driving the growth of the segment.
On the basis of regions, the market is segmented into North America, Europe, Asia-Pacific and Latin America, Middle East and Africa. North America is expected to be one of the major revenue generating regions in the flavored yogurt market due to the growing awareness of the benefits of consuming yogurt and the preference for low calorie snacks. Moreover, the easy availability of yogurt in a variety of flavors and the continuous development of new flavors are expected to drive the growth of the flavored yogurt market. In addition, the new concept of the divided pot which enables market players to market yogurt as a complete meal by adding foods with yogurt is expected to drive the growth of the flavored yogurt market in this region.
The main strategies followed by market players are product launches. Based on the analysis presented in the cardinal matrix; Nestlé SA is the major forerunner in the flavored yoghurt market. Companies such as Lactalis Group, Danone SA and General Mills, Inc. are among the market’s leading innovators.
The market research report covers the analysis of the major players in the market. The main companies described in the report are General Mills, Inc., Danone SA, Nestlé SA, Fonterra Co-operative Group Limited, Lactalis Group, Arla Foods Amba, Fage International SA, Chobani LLC, China Mengniu Dairy Company Limited and Yili Group.
Recent strategies deployed in the flavored yoghurt market
Partnerships, collaborations and agreements:
Feb-2021: Lactalis Canada collaborated with Dairy Farmers of Canada. As part of this collaboration, Lactalis Canada would begin displaying the iconic Blue Cow logo on yogurt products marketed under the Astro and Stonyfield brands. Adopting the Blue Cow logo on these brands would help customers identify products made from 100% high-quality, nutritious Canadian milk, manufactured to the highest standards in the world.
Nov-2020: Danone North America has entered into a three-year partnership with Barcelona, a Spanish professional football club. As part of the partnership, the Danone range of yogurts, coffee creams and herbal drinks which includes Danimals, Activia, International Delight, Dannon, Oikos Triple Zero and Silk would have regional rights with the FC men’s and women’s teams. Barcelona as well as the club The youth football academies of the United States.
Oct-2020: Danone North America has entered into a partnership with Full Harvest, a business-to-business online marketplace. This partnership aims to create a new range of fruit flavored yogurts that would have been wasted. As part of this partnership, two “Good Save” yogurts are being introduced with a Meyer lemon flavor that would feature a Full Harvest Verified Rescued Produce seal.
Jan-2020: Yili has teamed up with Luckin Coffee, a coffee shop chain. This collaboration is the extension of coffee into the room temperature yogurt drinks category, which inspires Southeast Asian companies for a potential future collaboration between coffee and dairy.
Acquisitions and Mergers:
Apr-2021: Lactalis takes over Cativa’s processing and storage facilities. These facilities are located in Cerqueira César in the state of São Paulo, and others are located in Londrina and Pato Branco, both located in the state of Paraná. In addition, Lactalis also signed a ten-year milk supply agreement with Cativa, under which the two companies would work together to create the regional dairy industry.
Jul-2019: Lactalis has acquired the US yogurt division of Ehrmann AG, the world’s largest milk processing company. This acquisition was aimed at strengthening the activity of Lactalis.
Product launches and product extensions:
June-2021: Chobani unveiled Zero Sugar with 60 calories and only natural ingredients. This Chobani Zero Sugar is a first product released in the American yogurt aisle, which does not contain sugar.
Apr-2021: General Mills launched Ratio Protein, a high protein dairy snack. This snack helps clients start their health routines. This is a single serving with more protein in the yogurt aisle; it also includes 25 grams of protein and only 3 grams of sugar.
Dec-2020: Chobani launched a wide range of new products. This line includes the Chobani Probiotics yogurt and beverage portfolio and the flavor expansion of its line of oat milk and cream products. This wave of innovation consists of around a dozen new SKUs, all of which are ready to launch.
May-2020: Danone launches Starbucks, an American multinational chain of coffee shops and roasting reserves. This partnership aimed to expand its reach by focusing on the breakfast market with the release of Evolution Fresh protein-enriched smoothies with Dannon Oikos Greek yogurt.
Apr-2020: Arla Foods introduced a clean label concept to help brands meet the demand for room temperature yogurt in China. This new solution is the first of its kind and uses Nutrilac YO-4575, which is 100% natural whey protein, to deliver unrefrigerated yogurts in a superior position with all-natural ingredients.
Scope of the study
Market segments covered in the report:
By flavor type
By distribution channel
• Convenience stores
• In line
• North America
o United States
o Rest of North America
o Rest of Europe
• Asia Pacific
o South Korea
o Rest of Asia-Pacific
o United Arab Emirates
o Saudi Arabia
o Rest of LAMEA
• General Mills, Inc.
• Danone SA
• Nestlé SA
• Fonterra Co-operative Group Limited
• Lactalis Group
• Arla Foods Amba
• Fage International SA
• Chobani SARL
• China Mengniu Dairy Company Limited
• Yili Group
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Read the full report: https://www.reportlinker.com/p06131144/?utm_source=GNW
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