Whey Finance

Global Protein Supplements Market Size, Share and Trend Analysis Report 2021-2028

DUBLIN, October 12, 2021– (BUSINESS WIRE) – The Global Protein Supplements Market Size, Share and Trend Analysis Report By Source (Animal-Based, Plant-Based), By Product (Powder, RTD ), by Distribution Channel (Online Stores, DTC), by Application and Segment Forecast, 2021-2028 “has been added to ResearchAndMarkets.com offer.

The global protein supplements market size is expected to reach USD 36.05 billion by 2028, with a CAGR of 8.4%.

The growing number of fitness centers due to the growing consumer interest in health and wellness is expected to drive the market during the forecast period.

Manufacturers are mainly concentrated in the Europe and North America regions due to the abundant availability of raw materials.

In addition, higher number of obesity cases in these regions leads consumers to opt for healthy lifestyle and eating habits, which is expected to increase product demand during the forecast period. The manufacture of the product requires high capital investment due to the complex manufacturing process.

The European Food Safety Authority (EFSA) and the United States Food & Drug Administration (FDA) have established regulations on product labeling and health claims, which challenge new players in the global market. Established players are constantly working to increase their production capacity to meet growing demand.

For example, in October 2020, Glanbia PLC began operating its new cheese and whey production plant in Michigan, USA, and is capable of processing 3.6 million liters of milk per day.

The growing vegan population across the world has forced manufacturers to invest in R&D to innovate in herbal products. In March 2020, The Hut.com launched a new plant-based protein shake in the United States to take advantage of the growing vegan population in the country. In February 2020, InnovoPro launched the Chickpea Protein Concentrate for the Ready-To-Brink (RTD) formula for vegan athletes.

The unprecedented outbreak of the Covid-19 pandemic has benefited the market as consumers have become more aware of diet and individual health during this time. In addition, the China Center for Disease Control and Prevention (CDC) has released nutritional guidelines, which include a recommendation for intake of about 150-200 grams of protein per day (about 1.5-2.0 g / kg body weight / day) for patients affected by Covid-19 to strengthen immunity, thus leading to increased consumption of products.

Highlights of the Protein Supplements Market Report

  • The powder products segment dominated the market with a revenue share of over 63% in 2020

  • Growing demand for powder products from professional athletes, bodybuilders and fitness enthusiasts is expected to drive the growth of the segment during the forecast period

  • The animal products segment dominated the market in 2020. However, the herbal segment is expected to register the fastest growth rate from 2021 to 2028.

  • Distribution via online channels is expected to grow at the fastest CAGR of 8.7% during the forecast period

  • This growth is attributed to the rapidly expanding e-commerce sector around the world and the growing consumer preference for online shopping.

  • It is estimated that the application of functional foods is experiencing tremendous growth due to the high demand for products in functional foods due to the increasing consumer awareness of a balanced diet.

  • Asia-Pacific is expected to be the fastest growing regional market from 2021 to 2028 owing to increasing levels of disposable income and growing health awareness in countries like China, India, Japan and South Korea

Variables, Trends and Scope of the Protein Supplements Market

Market driver analysis

  • Growing demand for sports nutritional supplements

  • Increased consumer awareness of nutrition, health and wellness

  • Growing demand for plant-based nutrients

  • Rapid increase in demand for protein supplements amid Covid-19 pandemic

Analysis of market restrictions

Analysis of market challenges

Market lineage outlook

Commodity trends

  • Raw material analysis

  • Beef

  • Egg

  • Milk, whey and casein

  • Others

Manufacturing trends

  • Technological trends

  • Digital trends

Companies mentioned

  • Glanbia SA

  • MusclePharm

  • Abbott

  • CytoSport, Inc.

  • IovateHealth Sciences International, Inc.

  • QuestNutrition


  • AMCO proteins

  • Foods NOW

  • Transparent laboratories


  • Dymatize LLC Enterprises

  • BPI Sports, LLC

  • JymSupplementScience.com

  • RSP Nutrition

  • International Dehydrated Foods, Inc.

  • FRF

  • Rousselot


  • Hoogwegt

For more information on this report, visit https://www.researchandmarkets.com/r/25s89c

See the source version on businesswire.com: https://www.businesswire.com/news/home/202111012005686/en/


Laura Wood, Senior Press Director
[email protected]
For EST office hours, call 1-917-300-0470
For USA / CAN call toll free 1-800-526-8630
For GMT office hours, call + 353-1-416-8900