Refresh yourself this summer with the new Pure Protein® refrigerated protein bars

From America’s # 1 Selling Protein Bar Brand ±, New Award-Winning € Refrigerated Protein Bars are bursting with healthy nutrition and delicious taste to fuel healthy lifestyles

RONKONKOMA, NY, July 15, 2021 / PRNewswire / – Pure protein®America’s # 1 Selling Protein Bar Brand±, today introduced a new line to its existing portfolio of bars, ready-to-drink smoothies, powders and high-quality, great-tasting protein-rich snacks: Pure Protein Refrigerated Protein Bars. Available now in select Walmart stores and online at, these Chilled protein bars are joining the brand as more Americans seek out tasty, high protein snacks that are better than ever. protein at every meal. *

(PRNewsfoto / The Nature’s Bounty Co.)

Pure Protein Refrigerated Protein Bars contain healthy nutrition and great taste to support a healthy lifestyle.

A satisfying way to nourish your body well, Pure Protein Refrigerated Protein Bars provide up to 15g of protein from high-quality sources like grass-fed whey and are GMO-free and no added preservatives – that’s why they are refrigerated. Bars come in three unique advantages: Dark chocolate with peanut butter, Vanilla Fruit & Nuts, and Blueberry Vanilla Almond. Each includes healthy food ingredients that you can see like blueberries, cherries, chia seeds, dark chocolate, nuts and honey, which create a tasty, sweet and fudge-like protein bar experience that doesn’t like no other.

Pure Protein Chilled was also recently named the winner of the ChefsBest 2020 award.® Award of excellence. After rigorous testing, ChefsBest, an independent judging organization that identifies and honors high-quality, flavorful grocery products, honored all three Pure Protein Chilled flavors – with its taste testers noting that it “tastes better than any other protein bar “.

“We’ve been a pioneer in functional snacks for years, providing high-protein, low-sugar, delicious-tasting, unrefrigerated bars, shakes and snacks to consumers who rely on us to help them achieve their health goals and of well-being ”, declared Kent cunningham, Managing Director, Sports and Active Nutrition at The Bountiful Company. “We’re excited to present this truly delicious refrigerated format to shoppers, giving them even healthier nutrition they can feel good about.”

Pure Protein Refrigerated Protein Bars are now available in select Walmart stores nationwide and online at For more information, visit

About the Bountiful company
The Bountiful Company is a pure play brand leader in global nutrition, living at the intersection of science and nature. As a manufacturer, distributor and seller of vitamins, minerals, herbal supplements and other specialties, and active nutrition products, we are focused on improving the health and well-being of the people’s lives. The Bountiful Company’s portfolio of trusted brands includes Nature’s Bounty®, Solgar®, Pure Protein®, Osteo Bi-Flex®, Puritan’s Pride®, Sundown®, Body Fortress®, MET-Rx®, Ester-C® and Dr .Organic®. For more information, visit and follow us on LinkedIn, Facebook and Twitter.

Media contact
Nicole hayes
The generous company
[email protected]

±Total market = IRI (MULO + Conv) + Costco (IRI) + AMZ (ARA Shipped Rev) – IRI 5 w / e 01/24/21
2020 ChefsBest Award Winner for Superior Taste and Texture
* Source: Nielsen Healthy Shopper, 2019, Source: Nielsen Panelviews survey, March 2017; Nielsen FY 52we 12.29.19; IRI State of the Snack Industry 2018; Source: IRI TSV_52 weeks ending 12/31/17; $% Chg vs YAGO – with all other salty snacks; S&AN A&U study Source: IRI State of the Snack Food Industry 2018; Source: IRI TSV_52 weeks ending 12/31/17; $% Chg vs YAGO – with all other salty snacks



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